One way we can do this is by making the most out of each job while helping our customers to save $$$. Obviously this is a time when replacing carpet isn’t in the budget for many of our customers. This is when your specialized skills become very valuable. Learning simple carpet repairs amaze your customers and amazed customers don’t forget you. This means you’ll have customers who use you again and again. We can all learn from each other and what I have learned after 15+ years experience and creating a company with over 4300 residential customers may help you to take your business to the next level. If your customer retention isn’t where you want it to be, you may want to consider upgrading your skills.

When you set yourself apart from the average carpet cleaner by offering the services their looking for you’ll hear comments like;

“My last carpet cleaner couldn’t get that out!”
“I didn’t think that could be fixed.”
“You’re a magic man (or woman)!
“My stains never come back when I use your service.”
“I thought I was going to have to replace my carpet.”

Now that’s music to any carpet cleaners ears!

Keep your eyes open when cleaning your customers home so you can make “suggestions” on repairing, stain removal and cleaning things your customer didn’t even point out to you. When you take notice of dirty dining chairs, a damaged corner of carpet, etc. your suggestions are appreciated. Especially when the customer believes their issue was un-cleanable or un-repairable. Remember that many of our customers have had some terrible carpet cleaning experiences in the past so when you offer your advanced skills and services you set yourself apart as a true professional. Skills = more $ for you & thrilled customers. Now that’s a win/win.

So why should you listen to me anyway? Many who are out there teaching aren’t doing the actual work anymore. I’m still out there regularly doing real jobs. In fact today I cleaned a vacant house with stairs, natural fiber dining room chairs and synthetic kitchen chairs.      

Tomorrow I’ve got a pet damage job with pad replacement already bid out at $1000. To put it simply, I’m a real carpet cleaner doing real jobs just like you.

So like Forest Gump, that’s all I’ve got to say about that…for now.